Matthew McConaughey trademarks iconic catchphrase to fight AI

Want to see more of NewsNation? Get 24/7 fact-based news coverage with the NewsNation app or add NewsNation as a preferred source on Google!

(NewsNation) — Actor Matthew McConaughey is making sure things are “all right, all right, all right” as he trademarks his signature catchphrase to combat artificial intelligence.

In recent months, the Academy Award-winner was granted eight trademarks by the U.S. Patent and Trademark Office to protect his likeness from unauthorized use by AI, including his voice, his smile and the phrase, according to the Independent.

The catchphrase was featured in McConaughey’s 1993 comedy film “Dazed and Confused.”

“The mark consists of a man saying, ‘ALRIGHT ALRIGHT ALRIGHT’, wherein the first syllable of the first two words is at a lower pitch than the second syllable, and the first syllable of the last word is at a higher pitch than the second syllable,” according to the trademark registration.

Matthew McConaughey
Matthew McConaughey speaks during a news briefing at the White House with press secretary Karine Jean-Pierre on June 7, 2022, in Washington. (AP Photo/Evan Vucci)

McConaughey applied for the trademark in December 2023, and the request was approved late last year, Variety reported.

Celebrities partner with AI companies

Though he doesn’t want his voice or other forms of his likeness misused by AI, McConaughey isn’t completely opposed to the technology, as he, alongside actor Michael Caine, struck a deal with ElevenLabs in November allowing the firm’s artificial intelligence technology to replicate their voices.

McConaughey says he’s an investor and is interested in using the company’s AI software to translate his newsletter into Spanish, and Caine similarly voiced his support for the project.

“It’s not about replacing voices; it’s about amplifying them, opening doors for new storytellers everywhere. I’ve spent a lifetime telling stories. ElevenLabs will help the next generation tell theirs,” Caine, 92, said in a news release.

NewsNation’s Michael Ramsey contributed to this report.

Entertainment

Copyright 2026 Nexstar Broadcasting, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.