22% of sunscreen brands are effective: Study

  • 498 out of 2,204 SPF products met the criteria in 2025 
  • The Environmental Working Group wants the FDA to modernize standards
  • Lotion and sticks are advised over sprays 

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TAMPA, Fla. (WFLA)—A study by the Environmental Working Group shows that only 22 percent of sunscreen brands help defend skin from harmful UV radiation.

The 2025 Guide to Sunscreens evaluated more than 2,200 SPF products and highlighted the top-rated options, and pushed the FDA to modernize its standards.

According to the study, 498 out of 2,204 SPF products met the criteria in 2025.

“Many sunscreens still fall short by offering misleading claims about protection, using outdated formulas, some even containing ingredients with potential health concerns,” EWG’s Guide to Sunscreen said.

Mineral-based sunscreen is one of the biggest shifts in the market. The product uses zinc oxide and titanium dioxide to protect from harmful UV rays, the study said.

The two ingredients are the only active sunscreen filters recognized as safe and effective by the FDA, according to EWG.

In 2025, mineral sunscreens take up 43 percent of the products EWG reviews.

According to EWG, high SPF sunscreens provide only slightly more UVB protection than lower SPF products.

EWG said when choosing a sunscreen, you should:

  • Remember to apply often
  • Don’t fall for high SPF labels
  • Choose lotion and sticks over sprays
  • Avoid ingredients of concern and look for mineral products with zinc oxide
  • Cover up with shirts, hats, shorts, and pants
  • Find shade, or make it

EWG-verified sunscreens can be found on their website.

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